Recently, one of my clients came to me with an easy and practical idea to develop his network on Twitter and Facebook – such a great idea that I thought I would share it all with you.
Category > Marketing
Groovy Man! (maybe it’s time for a makeover?)
In business, you cannot afford to allow your professional image to become outdated, it is important to keep up. Here is an example of a logo from “The Drawing Room” that was ready for a makeover. The client (who is a talented and professional home designer I highly recommend if you are in need of one) asked me to update her logo with the suggestion that I do something 3-D, which is a great idea, as, if you spend any t [skype3d] ime on the internet you will see that the “bubble”, “shadow”, “3-D” look are very hot right now. See the two examples, both which happen to be from Skype.
The Creative Process
How do you do that? I am asked this about my logo design work fairly often. So let me tell you a little bit about a specific project and the process involved.
Sweat the Small Stuff
The common expression is “don’t sweat the small stuff.” But my advice – going ahead and sweat the small stuff – push yourself and take those small steps. You never know – you could be swinging “monkey style” before you know it.
The Bare Facts about the Backside
Is the backside of your business card bare? Don’t waste perfectly good marketing space!
Workin’ for a Livin’
Your printing, advertising, etc. needs really needs to work hard to help you succeed – that is it’s job. (Sometimes graphic designers forget that concept. It is easy as an artist to get caught up in creating “artsy stuff”.)
How to Design an Effective Flyer/Poster part 3
The more contrast you have between your text and graphics and your background, the better your chances of capturing someones interest.
How to Design an Effective Poster/Flyer part 2
The next two things to think about as you design your flyer are simplicity and composition. If you don’t address these issues correctly you will lose your potential client’s interest immediately, or you will never get it in the first place. Subconsciously people’s eyes avoid copy that is busy and/or overwhelming, they don’t even realize [...]
How to Design an Effective Flyer/Poster part 1
If you really want a great flyer of course you should hire a professional (that would be me!) but you can create great designs on your own if you follow a few simple guidelines which I would be delighted to share with you. This will be outlined in several posts as there are several points [...]
